Eyemark Entertainment Investing $20 million in Marketing for Psi Factor.

Broadcasting & Cable, June, 1996 by Littleton, Cynthia

Eyemark Entertainment is investing $20 million in a multimedia marketing blitz to support the fall launch of the weekly, paranormal-themed drama Psi Factor: Chronicles of the Paranormal, hosted by Dan Aykroyd. Two hundred newspapers have committed to carrying a weekly Psi Factor newspaper column written by Aykroyd and distributed by Universal Press Syndicate, while CBS Radio Network will distribute daily Psi Factor radio segments.

'Psi Factor' books and an array of other merchandise also are in the works.

-- End Article --

I attempted to contact the Universal Press Syndicate multiple times to see if I could obtain reprints of the Psi Factor columns, however I've had no responses. Updates to come when I get them.